Date: 2016.05.11 ~ 2016.03.14

Venue: Shanghai New International Expo Centre

City: Shanghai,China

Considered to be Asia Pacific’s leading bakery tradeshow by many, Bakery China serves the entire value chain for the bakery and confectionery market, enabling buyers and professionals from all over the world to meet and share their thoughts on manufacturing, distribution, research and development, and their latest innovations. Last year, Bakery China hosted almost 1,700 exhibitors and ushered more than 90,000 professionals through its doors.


This year, Jebsen Industrial returns to Bakery China 2016 with its very own brand, Weiwanjia leading the way. Also participating is a strong line-up of principals, which includes Nexira , Daregal, Tate & Lyle, Futura , and Akay . Having generated hundreds of business leads at the show in previous years, the Specialty Ingredients & Solutions team has high expectations for Bakery China 2016.


Aside from an impressive showcase of Weiwanjia products, visiting professionals can expect a greater emphasis on premium quality and especially safe food ingredients. With the rising concerns for food safety among consumers of Greater China, Jebsen Industrial and its principals are committed to bringing only the best and safest products to consumers, and helping them achieve a healthier lifestyle. At its R&D Centre in Shanghai, Jebsen Industrial continues its efforts in developing innovative food solutions in the areas of dairy, seasoning, bakery and confectionery.


Weiwanjia is Jebsen Industrial’s first self-owned brand in the food industry developed by its in-house R&D team. The brand is a series of food and beverage related products, including Weiwanjia’s signature product—yoghurt concentrate drink. The range offers premium nutritional and good-tasting solutions to customers across the region.


Nexira , the premium supplier of natural ingredients, will also be participating in Bakery China 2016. Known as a world leader in acacia gum, Nexira ’s natural nutraceutical ingredients have found their way into bakery and confectionery products all over the world.


Daregal is the French culinary expert with an extensive range of aromatic herbs for cooking. Working with local farmers, Darégal oversees farming and harvesting to ensure that the freshness, intensity and aromatic qualities of the plants are well preserved in its products.


Tate & Lyle, one of the global leaders in renewable food and industrial ingredients will return with its wide range of modified starch products, Sucralose – a sugar-like ingredient that boasts 600 times the sweetness of sugar with great functionality in manufacturing.


Futura specialises in the manufacture of emulsifiers produced in regional processing plants that are ISO, Halal, and Kosher certified. Its top quality food emulsifier improves the shelf life of products while improving structure, fat dispersion, volume, texture and mouthfeel.


Akay , a leading manufacturer for the global food industry, will also be participating at Bakery China 2016. The reputed manufacturer of paprika and spice oleoraisins, natural essential oils, and natural colors, established a solid reputation through high-grade raw materials and the latest technologies, which allows them to produce products of the highest quality.


To learn more about the brands and products featured here, or to connect with the Specialty Ingredients & Solutions team at Bakery China 2016, please contact us here