THE TASTE OF INNOVATION

Date: 2014.05.13 ~ 2014.05.16

Venue: Shanghai New International Expo Centre

Booth: E1K08

City: Shanghai, China


Rising affluence in China is changing food consumption patterns across the massive country, with a growing segment of the population maintaining an appetite for bread, cakes, pastries and other confectionary. This has helped China’s bakery industry stay on an impressive growth track for the past few years. More sophisticated consumer palates, however, are challenging domestic companies to rethink their product offerings and production processes.

 

At Bakery China 2014, the international trade fair for the bakery and confectionary industry in China, Jebsen Industrial will present innovative solutions sourced from global leading companies to help local players rise to the challenge. As Asia’s largest and most influential event of its kind, Bakery China 2014 covers a comprehensive range of products and services to cater to the industry’s every need. Jebsen Industrial’s regular participation at the annual show is spearheaded by its Food Ingredients Department of the Food, Beverage & Pharma Division. This year’s highlights include the fresh, natural and safe ingredients by principals Chr. Hansen, Sensus and Futura .

 

Jebsen Industrial’s regular participation at the annual show is spearheaded by its Food Ingredients Department of the Food, Beverage & Pharma Division.

 

Chr. Hansen from Denmark is a leading provider of natural ingredient solutions to the global food, pharmaceutical, nutritional and agricultural industries. The brand is backed by over 130 years of scientific expertise, which it uses to formulate solutions like cultures, enzymes, natural colours and more at its research facility in Denmark. With product safety as its top priority, Chr. Hansen has achieved the FSSC 22000 certification for all its production sites, ensuring that the highest standards of quality are met throughout its entire production process.

 

Sensus , one of the world’s largest suppliers of inulin, will also be present at Bakery China 2014. Its health-focused solutions are expected to garner significant interest at the show, especially since Chinese consumers are becoming increasingly health conscious. The brand’s high quality and versatile food ingredients are widely used to impart positive nutritional value to dairy products, baked foods, cereals and more.

 

To find out how Jebsen Industrial can help you get the most from Bakery China 2014, or for details on any related products or services, please contact us at [email protected].

 

Bakery China 2014


Date: May 13-16 
Venue: Shanghai New International Expo Centre
Booth: E1K08
Website: www.bakery-china.de (German & English)
               www.cnbakery.com (Chinese)


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